Romi

Service: The anthology

Romi is a full visual identity built around ceremonial-grade matcha from Yame, Japan, exploring the intersection of Japanese tea ritual and fine-art expression. The brand rests on an "artisan calm" concept, using a palette of deep plum, warm cream, dusty rose, and accents of ocean blue, burnt rust, and olive to create a tone that feels both grounded and refined.

The project spans the full brand suite, including an elegant serif wordmark paired with a bespoke monogram, and a signature system of hand-painted abstract brushwork that recurs across every touchpoint. These fluid, textured strokes — each unique to a blend — sit alongside a considered pairing of display and body type to balance the quiet ceremony of matcha preparation with the vibrancy of the product itself. From the silver-embossed tins to the gloss-finished labels, every detail was designed to turn a daily ritual into a considered, sensory experience.