I founded Fe & Co with a simple belief: that a brand should feel less like a corporate asset and more like a piece of art.

After a decade spent navigating the worlds of fine art and global design—working both independently and for some of the UK’s most respected agencies—I realized I wanted to do things differently. I saw a gap for a studio that offered the high-end professionalism of a big agency, but with the hand-crafted, intimate touch of a working artist.

A Decisive Way to Build. Fe & Co is designed specifically for the intentional founder—the makers, the curators, and the hospitality visionaries who value craft over templates. I know that as a small business owner, your brand is personal. That’s why my process is built on a high-intensity, collaborative model. We move away from the slow, bureaucratic agency timelines and get straight to the heart of your story.

The Artist’s Hand. My focus is on creating timeless, alluring designs that honor the unique personality of your business. By bringing elements of mark-making—ink, charcoal, and bespoke illustration—into every project, I ensure the results are as unexpected as they are beautiful.

We aren't just creating a logo; we are curating a visual legacy that helps you stand out in a crowded market and stay there for years to come.

Ready to start the conversation?